The story
After a career of working with major brands in the UK, US
and Canada, Jason decided to pursue his dream of woodworking
which meant departing the corporate world to establish
Mödstar Design & Build. Combining 24 years of business
experience with creativity which started at an early age as
both a maker and musician seemed like a harmonious fit.
Although the fit was no total leap of faith, it was backed
with a certificate in furniture and cabinetmaking obtained
in Toronto in 2015.
Jason always felt that brand building, product development
and perpetual innovation had a place in a modern
woodworking shop. That thinking plus application of various
qualifications such as Six Sigma and Lean Manufacturing
used in conjunction with Jason’s operational experience
within world class manufacturing environments provided
confidence; all of which is paramount from concept to
creation.
By designing and fabricating furniture in small batches, Jason
believes the connectedness between the maker and the
product speaks volumes. This approach allows for a distinct
“product focused” business with sustainable cost structures
behind the scene versus a solely “profit focussed” business
which can often erode a customer’s experience.
“Mödstar Design & Build is more than a business to me, it
is an outlet to harness an obsessive passion for creativity
knowing each creation can be enjoyed by many throughout
the lifecycle of each product” - Jason Vine